The app platform built for c-stores

At Rovertown, we know mobile retailing. And we’ve put every bit of knowledge into our platform so you can quickly create and update your app and get back to what matters most—your customers.

About our platform

Ready in weeks, not months

Build your digital storefront faster with pre-built ecommerce components and hundreds of integrations.

Any vendor you want, when you want it

We seamlessly integrate with any technology vendor—ensuring you're always working with the best partners.

Flexible design and branding

Give your customers a personalized feeling with every promotion, feature, or campaign.

Ready in weeks, not months

Build your digital storefront faster with pre-built ecommerce components and hundreds of integrations.

Any vendor you want, when you want it

We seamlessly integrate with any technology vendor—ensuring you're always working with the best partners.

Flexible design and branding

Give your customers a personalized feeling with every promotion, feature, or campaign.

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Rovertown's store tagging allows us to display unique branding and content at each of our stores. Jon Rier, CFO at Refuel

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Why an app platform?

C-store customers are demanding more from mobile apps—and it’s essential to deliver. Compared to other solutions, app platforms offer the flexibility, speed, and personalization needed to navigate the future of convenience retailing.

See what an app platform can do

What does the future hold for the c-store industry? Find out in our latest report.

Read it here

Helping c-stores build the apps they've always wanted

Rovertown works for you, which is why we won’t push you into specific solutions. As an independent advisor, we’ll give you our honest opinion about which vendor will best serve your needs.

Meet the Rovertown team